2024 Ford Bronco Outperforms Jeep Wrangler
2024 Ford Bronco vs. Jeep Wrangler: Which Off-Road SUV Wins in Platte City?
Engine and Drivetrain Options
The 2024 Ford Bronco offers more variety in performance:
• 2.3L EcoBoost I-4 (300 hp)
• 2.7L V6 EcoBoost (330 hp)
• 3.0L V6 in Bronco Raptor (418 hp)
The Jeep Wrangler offers four engine options as well, including a V6, turbo-four, V8 (Rubicon 392), and a plug-in hybrid. However, the Bronco’s engines feel more refined in daily driving, especially when paired with the 10-speed automatic transmission. Bronco’s standard 4×4 systems and available locking front/rear differentials also stand out on Missouri backroads and trails.
Off-Road Technology and Terrain Management
Ford Bronco leads with its G.O.A.T. Modes™ (Goes Over Any Terrain), giving drivers selectable drive modes that adjust throttle, steering, and traction for sand, mud, rock crawl, and snow. Wrangler has a similar Selec-Terrain® system but requires more manual input in lower trims. Bronco also wins on approach and breakover angles in key trims, and its Trail Turn Assist feature provides better maneuverability on tight trails.
Trail Features and Equipment
The Bronco’s removable doors, available Sasquatch Package with 35-inch tires, and advanced 4×4 setups make it a trail beast. It also includes standard skid plates, optional sway bar disconnect, and a front camera view for trail spotting. Jeep Wrangler counters with its heritage Rubicon trims, solid front axle, and available 35s—but many features are limited to high trims or aftermarket mods. In terms of factory-built off-road readiness, the Bronco delivers more value out of the gate.
Daily Driving Comfort and Tech
On-road comfort is where the Bronco pulls ahead. Independent front suspension, smoother steering, and better cabin insulation make it more livable as a daily driver. The SYNC® 4 infotainment system with wireless Apple CarPlay®, Android Auto™, and OTA updates gives Bronco a clear tech edge. Wrangler still uses older Uconnect and feels rougher over bumps and city pavement.
Interior and Cargo Flexibility
The Bronco’s interior blends ruggedness with modern comfort, including marine-grade vinyl seating and rubberized floors in some trims. Cargo space is slightly better in the 4-door Bronco (up to 77.6 cu. ft.) vs. Wrangler Unlimited (up to 72.4 cu. ft.). The modular dash design and rear swing gate make it easier to load gear for Missouri camping, trail rides, and lake weekends.
Towing and Utility
Both the Bronco and Wrangler tow up to 3,500 lbs in most trims, but Bronco offers more standard trailering features like trailer sway control and integrated brake controller options. The available roof racks and rear-mounted accessory rails make Bronco more versatile for active lifestyles around Platte City.
Our Verdict: The Better Choice for Platte City
The 2024 Ford Bronco wins this off-road faceoff thanks to its smarter tech, smoother driving, and factory-ready trail features. It’s a true rival to the Wrangler—and in many ways, a more modern and practical choice for drivers who need one vehicle for both adventure and everyday errands.
Test Drive a Ford Bronco at Thoroughbred Ford Platte City
See for yourself why Platte City drivers are making the switch from Jeep to Ford. Visit our showroom or schedule a trail demo today. Our team will walk you through Bronco trims, custom accessories, and financing offers to help you build your dream off-roader.
Questions and Answers
Which has better off-road tech: Bronco or Wrangler?
The Bronco’s G.O.A.T. Modes™, Trail Turn Assist, and standard trail camera give it an edge in off-road readiness.
Is the Bronco more comfortable for daily driving?
Yes. It has independent front suspension, quieter ride quality, and modern tech for better on-road comfort.
Does the Bronco come with factory 35-inch tires?
Yes—with the Sasquatch Package, available on nearly every Bronco trim.
Can I remove the doors and roof on the Bronco?
Absolutely. The Bronco’s doors and roof are fully removable, and the frameless design makes them easier to store.
2024 Ford Explorer vs. Chevy Traverse vs. Honda Pilot: Platte City SUV Comparison

Performance and Engine Options
The 2024 Ford Explorer offers the most dynamic range of engine options among these three-row SUVs:
• 2.3L EcoBoost I-4: 300 hp
• 3.0L EcoBoost V6: 400 hp (ST trim)
• Hybrid 3.3L V6: 318 hp
The Chevy Traverse features a single 2.5L turbo engine (315 hp), while the Honda Pilot includes a 3.5L V6 (285 hp) across all trims. The Explorer delivers better fuel economy, more power options, and available RWD or AWD configurations, making it ideal for Platte City drivers who want variety and capability.
Interior Space and Comfort
All three SUVs seat up to 7 or 8 passengers, but the Explorer strikes a balance between usable cargo space and passenger comfort. Behind the third row, the Explorer offers 18.2 cu. ft. of cargo room, expandable to 87.8 cu. ft. with seats down. Traverse edges it out slightly with 98.2 cu. ft., while the Pilot offers 87.0 cu. ft. total. Ford’s second-row captain’s chairs, easy third-row access, and available Tri-Zone Climate Control enhance overall comfort.
Technology and Infotainment
The Explorer leads with Ford’s SYNC® 3 or optional SYNC 4 system, featuring voice-activated navigation, wireless Apple CarPlay®, and Android Auto™. A 12.3-inch digital gauge cluster and available B&O Sound System bring a premium tech experience. Chevy’s Traverse includes a standard 11-inch screen with smartphone integration, while the Pilot comes with HondaLink® and a slightly dated infotainment interface. Only the Explorer offers Active Park Assist 2.0 and in-dash trailering tools.
Safety and Driver Assistance
All three vehicles include standard driver-assist features, but Ford Co-Pilot360™ gives the Explorer a distinct advantage with:
• Blind Spot Info System with Cross-Traffic Alert
• Lane-Keeping Assist
• Pre-Collision Assist with Automatic Emergency Braking
• Available Intelligent Adaptive Cruise Control
While the Traverse and Pilot include similar systems, Ford’s tech is smoother, more customizable, and now updated through over-the-air software.
Towing and Utility
The 2024 Ford Explorer tows up to 5,600 lbs with the 3.0L EcoBoost V6, making it the strongest hauler in this comparison. The Honda Pilot maxes out at 5,000 lbs, while the Traverse trails at 5,000 lbs with AWD and less without it. Explorer’s optional Terrain Management System and available RWD provide extra traction for Platte City families who tow boats or campers to Smithville Lake.
Trim and Price Comparison
The 2024 Explorer lineup includes trims like XLT, ST-Line, Limited, ST, and Platinum—giving buyers access to more luxury or performance as needed. The Traverse includes trims like LS, LT, RS, and Z71, while the Pilot offers Sport, EX-L, Touring, TrailSport, and Elite. Base pricing is similar across the board, but Explorer provides more value with standard features like Power Liftgate and Rear Parking Sensors even on the XLT.
Our Verdict for Platte City SUV Shoppers
While the Traverse and Pilot are solid choices, the 2024 Ford Explorer outshines them in performance versatility, towing strength, and driver-assist innovation. It’s the best pick for Platte City families who want year-round traction, premium features, and multiple powertrains to match their lifestyle. With special incentives and finance offers available now, there’s never been a better time to explore the Explorer.
Test Drive the 2024 Ford Explorer Today
See how the Explorer stacks up in person. Visit Thoroughbred Ford Platte City to take a test drive and explore trims, pricing, and packages. Our friendly team is here to help you find the right SUV for your Missouri lifestyle.
Questions and Answers
Which SUV has the most horsepower?
The 2024 Ford Explorer ST offers up to 400 hp, which is significantly more than the Traverse or Pilot.
Is the Explorer good for towing in Missouri?
Yes, it’s ideal. The Explorer offers up to 5,600 lbs of towing and Terrain Management to handle Missouri hills and lakes.
Does the Explorer have a hybrid option?
Yes. The Explorer Hybrid delivers 318 hp with enhanced fuel economy—neither the Traverse nor Pilot offer hybrid options.
Which has better infotainment: Explorer or Pilot?
Explorer’s SYNC 4 and optional 12.3-inch screen are more responsive and future-ready than the Pilot’s older interface.


